# Glace

> Glace is a patient education and acquisition partner for healthcare practices. We create clinically-reviewed content, run the performance ads that carry it, and connect it to appointment scheduling so every booking is attributed to its source. Glace helps practices become the voice patients find first in both traditional search and AI answer engines.

## What Glace does
- **Creative Studio** — clinically-reviewed educational videos, condition explainers, procedure walkthroughs, multilingual series, and recurring character IP the practice owns outright. Produced with the AI-native studio Gen Studio X.
- **AI Ad Engine** — short-form performance creative run continuously; the winning variant takes the spend, optimized on one number: cost per booked appointment (not likes).
- **Scheduling & Attribution** — integrates with Acuity, Jane, SimplePractice, and Calendly, tagging every content piece to the booking flow so the practice sees exactly what turned into an appointment.

## How Glace works
- Starts with a paid pilot. No lock-in contracts; if Glace is not delivering, the practice can walk.
- Nothing reaches a patient without the practice's sign-off.
- HIPAA-aware production: testimonials, before-and-afters, and treatment claims are handled within regulatory guardrails so they never create liability. SEO, GEO, website redesigns, and every digital touchpoint are reviewed to the same standard.
- Measured in booked appointments, attributed to the content that drove them.

## Who Glace serves
Private practices, hospitals, and health-tech startups across Singapore, India, the United States, Australia, and beyond.

## Selected work
- Niko, for Glendale — a 3D animated chiropractic patient-education character the practice owns.
- ELYX — AI brand film series for a longevity health-tech startup.
- Chiranjiv — genomics brand film and patient-accessible creative suite.
- St. John's Hospital — pediatric patient-education explainers.

## Studio
Glace's creative work is produced with Gen Studio X (https://www.genstudiox.ai/), an AI-native creative studio: cinematic AI video, AI avatars, and AI VFX.

## Contact
- Book a free 30-minute audit: https://calendar.app.google/8kzx6ugpbxi5MZJg9
- Email: contact@genstudiox.ai
- Website: https://glace.sh

## Blog
Research and practical ideas on how patients find, choose, and book with healthcare practices.
Index: https://glace.sh/blog.html

- Missed Patient Calls and Healthcare Access (July 11, 2026)
  https://glace.sh/blog/missed-patient-calls-healthcare-access.html
  How phone access, intake, scheduling and AI agents affect the path from marketing interest to a booked appointment.

- Patient Education as Healthcare Marketing (July 8, 2026)
  https://glace.sh/blog/patient-education-healthcare-marketing.html
  How useful patient education supports trust, understanding and informed care decisions.

- Healthcare SEO and AI Search (July 5, 2026)
  https://glace.sh/blog/healthcare-seo-ai-search.html
  How practices can create credible, clinically reviewed content that patients and AI-powered search systems can find and reference.

- Patient Decision Before Calling a Practice (July 2, 2026)
  https://glace.sh/blog/patient-decision-before-calling-practice.html
  What patients search, compare and validate before contacting a healthcare practice.